指导老师
陈嘉嘉，南京艺术学院工业设计学院副院长
严宝平，南京艺术学院传媒学院副教授、硕士生导师
丁熊，广州美术学院工业设计学院副教授、硕士生导师
授课语言：中文
指导院校与网站
南京艺术学院
https://www.nua.edu.cn/main.htm
广州美术学院
http://www.gzarts.edu.cn/
关键词
一带一路、服务设计、游戏设计
专业方向
服务设计
工作坊群课题说明
“一带一路”是我国提出的全球合作倡议，旨在促进沿线国家的经济合作与交流。“一带一路”指的是“丝绸之路经济带”与“21世纪海上丝绸之路”的统称。共建“一带一路”、携手构建人类命运共同体是应对全球性危机和实现长远发展的必由之路。服务设计在“一带一路”中的应用涉及多个领域，包括基础设施建设、交通运输、能源、金融、旅游、医疗健康等等。工作坊将介绍服务设计的基本理论和方法；通过分享一些成功案例，展示服务设计在推动“一带一路”项目的关键作用；通过小组讨论和实操，应用服务设计方法和工具，解决实际挑战并提出创新的解决方案。
工作坊（1）：“一带一路”中的服务设计-数字丝绸之路
指导老师
陈嘉嘉，南京艺术学院工业设计学院副院长
协同导师
严宝平，南京艺术学院传媒学院副教授、硕士生导师
丁熊，广州美术学院工业设计学院副教授、硕士生导师
语言：中文
关键词：一带一路、服务设计、系统设计
专业方向：
视觉设计、产品设计、交互设计、影视动画、文旅产品
课题说明：
“一带一路”是我国提出的全球合作倡议，旨在促进沿线国家的经济合作与交流。“一带一路”指的是“丝绸之路经济带”与“21世纪海上丝绸之路”的统称。共建“一带一路”、携手构建人类命运共同体是应对全球性危机和实现长远发展的必由之路。服务设计在“一带一路”中的应用涉及多个领域，包括基础设施建设、交通运输、能源、金融、旅游、医疗健康等等。工作坊将介绍服务设计的基本理论和方法；通过分享一些成功案例，展示服务设计在推动“一带一路”项目的关键作用；通过小组讨论和实操，应用服务设计方法和工具，解决实际挑战并提出创新的解决方案。
上课平台：
腾讯会议（Voov Meeting）
ZOOM
招生要求：
对服务设计感兴趣并有一定认知基础的小伙伴，欢迎设计学科之外的其他学科小伙伴的参与。
工作坊（2）：“一带一路”中的文旅服务设计-文旅丝绸之路
指导老师
丁熊，广州美术学院工业设计学院副教授、硕士生导师
协同导师
陈嘉嘉，南京艺术学院工业设计学院副院长
严宝平，南京艺术学院传媒学院副教授、硕士生导师
语言：中文
关键词：一带一路、服务设计、文旅、博物馆
专业方向：
视觉设计、产品设计、交互设计、影视动画、服务方案、文旅产品
课题说明：
“一带一路”文旅服务设计工作坊将聚焦“海上丝绸之路”中位于广州的两个博物馆（广州海事博物馆、广州十三行博物馆）以及“丝绸之路经济带”中位于哈尔滨的一个历史文化街区（中华巴洛克街区），从服务设计角度出发，探讨旅游中历史与文化的中西交融和体验方式，包括但不限于观展流程设计、展陈设计、体验装置设计、游戏设计、研学服务设计、文旅手信产品设计等。
上课平台：
腾讯会议（Voov Meeting）
招生要求：
对服务设计感兴趣并有一定认知基础的小伙伴，欢迎设计学科之外的其他学科小伙伴的参与。
Tutor
Chen Jiajia, Vice Dean, School of Industrial Design, Nanjing Arts Institute
Yan Baoping, Associate Professor, Master Director, School of Media, Nanjing Arts Institute
Ding Xiong, Associate Professor, Master of Industrial Design, Guangzhou Academy of Fine Arts, China
Language: Chinese
Instructing Institutions and Websites
Nanjing University of the Arts
https://www.nua.edu.cn/main.htm
The Guangzhou Academy of Fine Arts
http://www.gzarts.edu.cn/
Keywords
Belt and Road, Service Design, Game Design
Topic Description
"The Belt and Road Initiative is a global cooperation initiative put forward by China to promote economic cooperation and exchanges among countries along the route. "One Belt, One Road" refers to the "Silk Road Economic Belt" and the "21st Century Maritime Silk Road" collectively. Building "One Belt, One Road" and building a community of human destiny together is an essential way to cope with the global crisis and achieve long-term development. The application of service design in the Belt and Road involves a variety of fields, including infrastructure construction, transport, energy, finance, tourism, healthcare, and so on. The workshop will introduce the basic theories and methodologies of service design; demonstrate the key role of service design in promoting the Belt and Road project by sharing some successful cases; and apply service design methodologies and tools to solve practical challenges and propose innovative solutions through group discussions and hands-on exercises.
Workshop (1): Service Design in the "One Belt &One Road"—Digital Silk Road
Tutor
Chen Jiajia, Vice Dean, School of Industrial Design, Nanjing Arts Institute
Co-mentor
Ding Xiong
Task Language: Chinese, English
Keywords:
"One Belt &One Road", Service Design, Game Design
Professional direction:
Visual design, product design, interaction design, film and television animation, cultural tourism products
Class platforms
Tencent Meeting (Voov Meeting)
ZOOM
Workshop (2):Cultural tourism service design in the "One Belt & One Road"
Tutor
Ding Xiong, Associate Professor, Master of Industrial Design, Guangzhou Academy of Fine Arts, China
Co-tutors
Chen Jiajia, Vice Dean, School of Industrial Design, Nanjing Arts Institute
Yan Baoping, Associate Professor, Master Director, School of Media, Nanjing Arts Institute
Language: Chinese
Keywords
"One Belt &One Road", Service Design, Game Design
Professional direction:
Visual design, product design, interaction design, film and television animation, service solutions, cultural tourism products
Task Description:
The "One Belt &One Road" Cultural Tourism Service Design Workshop will focus on two museums in Guangzhou (Guangzhou Maritime Museum and Guangzhou Thirteen Hongs Museum) and a historical museum in Harbinin(Chinese Baroque Block) in the "Silk Road Economic Belt". From the perspective of service design, We explore the integration and experience of history and culture in tourism, including exhibition process design, exhibition design, experience device design, game design, research service design, Cultural tourism souvenir product design, etc.
Class platforms
Tencent Meeting (Voov Meeting)
Registration link
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