工作坊报名入口
https://bift.mike-x.com/AuS5u
指导老师
赵璐、鲁迅美术学院副院长 教授 博导
张超、鲁迅美术学院/中英数字媒体（数字媒体）艺术学院副院长 副教授
毕卓异、鲁迅美术学院/中英数字媒体（数字媒体）艺术学院教师
王雪银、鲁迅美术学院/中英数字媒体（数字媒体）艺术学院教师
张裕卓、鲁迅美术学院/中英数字媒体（数字媒体）艺术学院教师
范森、沈阳城市建设学院艺术与传媒学院教师
余春娜、天津美术学院影视与传媒艺术学院副院长 教授
冯雪宁、天津商业大学艺术学院教师
韩永毅、天津美术学院影视动画学院副教授
张轶、天津美术学院实验艺术学院，动画艺术系副教授
索璐、天津美术学院动画艺术系讲师
张玥、天津美术学院动画艺术系讲师
授课语言：中文
指导院校与网站
鲁迅美术学院
中央美术学院
天津美术学院
天津商业大学
北京服装学院
关键词
文化再设计、传承力、场景力、IP力、非遗赋能文旅
预计产出内容
视觉设计、产品设计、交互设计、影视动画、空间设计、时尚设计、服务设计
工作坊群课题说明
在这个融合了动画创意与数字展览设计的工作坊中，我们将深入探讨“记忆与遗忘”的主题，以及如何通过现代技术手段保护和传承文化遗产。一方面，学员将通过“消失的曾经——动画创意工作坊”学习如何利用动画艺术捕捉城市变迁中的文化符号，如逐渐消失的电线杆、公共电话亭和老式铁皮邮箱。通过动画叙事技巧，学员将探索这些元素背后的社会变迁和文化意义，同时培养批判性思维和创新能力，以动画形式重构并诠释个人与集体记忆。
另一方面，工作坊将围绕虚拟策展和数字展览设计展开，探讨如何通过虚拟现实（VR）、增强现实（AR）和三维建模等技术，创新性地展示和传播红色文化。学员将学习如何在数字空间中设计交互和优化用户体验，以增强观众对红色文化的沉浸式体验和理解。最终，学员将能够设计出既富有创意又具有文化深度的数字展览方案，为文化遗产的传承与创新贡献力量。通过这种跨学科的学习和实践，工作坊旨在激发学员的创造力，同时加深对历史和文化的认识与尊重。
工作坊报名入口
https://bift.mike-x.com/AuS5u
工作坊（1）：消失的“曾经”——动画创意工作坊
指导老师
余春娜，天津美术学院影视与传媒艺术学院副院长
冯雪宁，天津商业大学艺术学院教师
韩永毅、天津美术学院影视动画学院副教授
张轶、天津美术学院实验艺术学院，动画艺术系副教授
索璐、天津美术学院动画艺术系讲师
张玥、天津美术学院动画艺术系讲师
语言：中文
关键词
记忆与遗忘、文化符号、城市风景、动画艺术、集体记忆
预期产出
影视动画
课题说明
“消失的曾经——动画创意工作坊”聚焦于“记忆与遗忘”主题，通过动画艺术再现城市变迁中消逝的文化符号。如随着城市基础设施的升级，电力和通信线路逐渐被埋入地下，传统的电线杆在许多城市中消失了。这些电线杆曾是城市风景的一部分，如今却成为了过去的记忆；随着手机的普及，曾经遍布街头的公共电话亭逐渐消失。它们曾是人们在紧急时刻的联络工具，还有过去街头常见的老式铁皮邮箱、街头报刊亭等等，如今却只在少数地方能看到它们的身影，更多地成为历史的见证……学员将通过动画叙事技巧，探索这些记忆片段背后的社会变迁与文化意义，同时培养批判性思维与创新能力，以创意动画形式重构并诠释个人与集体记忆。
工作坊目标：
“消失的曾经——动画创意工作坊”是一个集探索、表达、反思与实践于一体的综合性项目。该项目以动画艺术为媒介，深入挖掘并再现那些随着时代变迁而逐渐淡出人们视野的记忆片段，在创作过程中，学员将运用视觉语言讲述关于记忆与遗忘的故事，探索这些记忆片段背后的社会动因、文化意义及个人情感，从而培养深厚的艺术表达能力与敏锐的文化洞察力。
工作坊预期成果：
1.深化艺术创作者对社会现实的敏锐洞察，培养其通过动画媒介创作出既具治愈力又反映社会真相的作品。2.聚焦祖国现代化进程的疾速步伐，审视其优势与潜在弊端，以促进可持续发展战略的深化。
工作坊参考资料：
1.https://baijiahao.baidu.com/s?id=1766317984407353146&wfr=spider&for=pc
2.https://zhuanlan.zhihu.com/p/690318738
3.https://www.sohu.com/a/439467537_814704
4.https://www.bilibili.com/video/BV1if4y1a7p8/?spm_id_from=333.337.search-card.all.click&vd_source=ef58d0f20e62476d966e3de02ff2c560
5.https://www.meipian.cn/2r8wvwt2
招生要求
调研分析、视觉排版、写作与编辑、视频制作与剪辑、多语言能力
上课平台
腾讯会议、飞书会议
工作坊（2）：红色文化智能数字空间构建
指导老师
赵璐，鲁迅美术学院副院长
协同导师
张超，鲁迅美术学院中英数字媒体（数字媒体）艺术学院教师
毕卓异，鲁迅美术学院/中英数字媒体（数字媒体）艺术学院/教师
王雪银，鲁迅美术学院/中英数字媒体（数字媒体）艺术学院/教师
张裕卓，鲁迅美术学院/中英数字媒体（数字媒体）艺术学院/教师
范森，沈阳城市建设学院 艺术与传媒学院 教师/工程师/博士
语言：中文
关键词
红色文化、数字展览、智能交互、展陈设计
预期产出
视觉设计、交互设计、空间设计
课题说明
工作坊将围绕虚拟策展和数字展览设计展开，探索如何通过数字技术与红色文化的深度融合，实现文化遗产的创新性展示与传播。参与者将学习如何利用虚拟现实（VR）、增强现实（AR）和三维建模等技术，设计和构建红色文化主题的数字展览。工作坊还将深入探讨数字空间中的交互设计与用户体验优化，帮助学员掌握如何通过智能化手段，增强观众对红色文化的沉浸式体验和理解。最终，学员将能够设计出富有创意且具备文化深度的数字展览方案。
工作坊目标：
本工作坊旨在培养学员在虚拟策展和数字展览设计领域的创新能力与技术应用技能。通过对红色文化的数字化表达，提升学员在智能数字空间构建中的策展理念、设计思路和技术实践能力，为文化传承与创新展示提供新思路。
工作坊预期成果：
学员将在工作坊结束时掌握如何设计并构建一个基于红色文化的虚拟展览，能够有效应用VR、AR等数字技术，创造出具有沉浸感和互动性的数字展览空间，并提交一份完整的虚拟展览设计方案。
工作坊参考资料：
1.https://www.bilibili.com/video/BV14q4y1E7yX/?spm_id_from=333.337.search-card.all.click&vd_source=2b040f647688f53253fec69e9633b948
2.https://www.bilibili.com/video/BV1v64y1o7z4/?spm_id_from=333.337.search-card.all.click&vd_source=2b040f647688f53253fec69e9633b948
3.https://www.bilibili.com/video/BV1f14y1J7PG/?spm_id_from=333.337.search-card.all.click&vd_source=2b040f647688f53253fec69e9633b948
招生要求
三维建模、数字化交互工具、视觉排版、视频制作与剪辑
上课平台
腾讯会议
工作坊报名入口
https://bift.mike-x.com/AuS5u
Lu Mei Cultural Design Workshop Group
Tutor
Zhao Lu, Deputy Dean, Professor, and PhD Supervisor, LuXun Academy of Fine Arts
Zhang Chao, Deputy Dean, Associate Professor, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Bi Zhuoyi, Teacher, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Wang Xueyin, Teacher, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Zhang Yuzhuo, Teacher, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Fan Sen, Teacher, School of Art and Communication, Shenyang Urban Construction University
Yu Chunna, Deputy Dean, Professor, School of Film and Media Arts, Tianjin Academy of Fine Arts
Feng Xuening, Teacher, School of Art, Tianjin University of Commerce
Han Yongyi, Associate Professor, School of Film and Animation, Tianjin Academy of Fine Arts
Zhang Yi, Associate Professor, Department of Animation Art, School of Experimental Art, Tianjin Academy of Fine Arts
Suo Lu, Lecturer, Department of Animation Art, Tianjin Academy of Fine Arts
Zhang Yao, Lecturer, Department of Animation Art, Tianjin Academy of Fine Arts
Language: Chinese
Instructional Institutions and Websites
Lu Xun Academy of Fine Arts
Central Academy of Fine Arts
Tianjin Academy of Fine Arts
Tianjin University of Commerce
Beijing Institute of Fashion Technology
Keywords
Cultural Redesign, Inheritance Power, Scene Power, IP Power, Non-heritage Empowering Cultural Tourism
Expected Output
visual design, product design, interaction design, film and animation, spatial design, fashion design, service design
Topic Description
"In this workshop that blends animation creativity with digital exhibition design, we will delve into the theme of 'Memory and Forgetting,' as well as explore how modern technological means can be used to protect and preserve cultural heritage. On one hand, participants will learn through the 'Vanishing Past – Animation Creativity Workshop' how to use animation art to capture cultural symbols in urban transformation, such as gradually disappearing telephone poles, public phone booths, and old-fashioned metal mailboxes. Through animation narrative techniques, participants will explore the social changes and cultural significance behind these elements, while fostering critical thinking and innovative capabilities, reconstructing and interpreting personal and collective memories in an animated form.
On the other hand, the workshop will focus on virtual curation and digital exhibition design, exploring how technologies such as virtual reality (VR), augmented reality (AR), and 3D modeling can be innovatively applied to showcase and disseminate red culture. Participants will learn how to design interactions and optimize user experience in digital spaces to enhance the immersive experience and understanding of red culture for audiences. Ultimately, participants will be able to design creative and culturally profound digital exhibition plans, contributing to the inheritance and innovation of cultural heritage. Through this interdisciplinary learning and practice, the workshop aims to inspire creativity in participants while deepening their understanding and respect for history and culture."
Registration link
https://bift.mike-x.com/AuS5u
Workshop（1）：Disappearing “Once” - Creative Animation Workshop
Tutor
Yu Chunna, Deputy Dean, Professor, School of Film and Media Arts, Tianjin Academy of Fine Arts
Feng Xuening, Teacher, School of Art, Tianjin University of Commerce
Han Yongyi, Associate Professor, School of Film and Animation, Tianjin Academy of Fine Arts
Zhang Yi, Associate Professor, Department of Animation Art, School of Experimental Art, Tianjin Academy of Fine Arts
Suo Lu, Lecturer, Department of Animation Art, Tianjin Academy of Fine Arts
Zhang Yao, Lecturer, Department of Animation Art, Tianjin Academy of Fine Arts
Language: Chinese
Key words
Memory and Forgetting, Cultural Symbols, Urban Landscapes, Animated Art, Collective Memory
Expected output
animation for film and television
Topic Description
Focusing on the theme of “Memory and Forgetting”, the “Disappearing Once - Animation Creative Workshop” recreates through animation the cultural symbols that have disappeared in the course of urban change. For example, with the upgrading of urban infrastructures, power and communication lines are gradually buried underground, and traditional utility poles have disappeared in many cities. These poles were once part of the urban landscape, but now they have become memories of the past; with the popularization of cell phones, the public phone booths that once dotted the streets have gradually disappeared. They used to be a tool for people to contact each other in times of emergency, and the old tin mailboxes, street newsstands, etc., which used to be common on the streets, are now only seen in a few places, and have become more of a witness to history. ...... Participants will explore the social changes and cultural significance behind these memory fragments through animation narrative techniques, while at the same time Cultivate critical thinking and creativity to reconstruct and interpret individual and collective memories in the form of creative animation.
Workshop Objective:
The “Disappearing Once - Animation Creative Workshop” is a comprehensive program that integrates exploration, expression, reflection and practice. Using animation as a medium, the program explores and recreates fragments of memories that have faded from people's view with the change of time. In the process of creation, participants will use visual language to tell stories about memory and forgetfulness, and explore the social motivation, cultural significance, and personal emotions behind these fragments of memory, so as to cultivate a profound ability of artistic expression and a keen sense of cultural insight.
Expected outcomes of the workshop:
1. Deepen creators' insight into social realities and cultivate their ability to create healing and truthful works through the medium of animation. 2. Focus on the rapid pace of modernization of the motherland, examining its strengths and potential drawbacks in order to deepen the strategy for sustainable development.
Workshop References：
1.https://baijiahao.baidu.com/s?id=1766317984407353146&wfr=spider&for=pc
2.https://zhuanlan.zhihu.com/p/690318738
3.https://www.sohu.com/a/439467537_814704
4.https://www.bilibili.com/video/BV1if4y1a7p8/?spm_id_from=333.337.search-card.all.click&vd_source=ef58d0f20e62476d966e3de02ff2c560
5.https://www.meipian.cn/2r8wvwt2
Enrollment Requirements
Research and analysis, visual layout, writing and editing, video production and editing, multilingual skills
Class platforms
Tencent Meeting 、Flying Book Conference
Workshop （2）：Construction of Intelligent Digital Space for Red Culture
Tutor
Zhao Lu, Vice President, Luxun Academy of Fine Arts
Co-tutors
Zhao Lu, Deputy Dean, Professor, and PhD Supervisor, LuXun Academy of Fine Arts
Zhang Chao, Deputy Dean, Associate Professor, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Bi Zhuoyi, Teacher, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Wang Xueyin, Teacher, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Zhang Yuzhuo, Teacher, Sino-British Digital Media (Digital Media) Art Institute, LuXun Academy of Fine Arts
Fan Sen, Teacher, School of Art and Communication, Shenyang Urban Construction University
Language: Chinese
Key words
Red Culture, Digital Exhibition, Intelligent Interaction, Exhibition Design
Expected output
Visual Design, Interaction Design, Spatial Design
Topic Description
The workshop will focus on virtual curation and digital exhibition design, exploring how to realize innovative display and dissemination of cultural heritage through the in-depth integration of digital technology and red culture. Participants will learn how to design and build digital exhibitions on the theme of red culture using technologies such as virtual reality (VR), augmented reality (AR) and 3D modeling. The workshop will also delve into interaction design and user experience optimization in digital space, helping participants to master how to enhance the audience's immersive experience and understanding of red culture through intelligent means. In the end, participants will be able to design a creative digital exhibition program with cultural depth.
Workshop Objective:
This workshop aims to cultivate participants' creative ability and technical application skills in the field of virtual curation and digital exhibition design. Through the digital expression of red culture, the workshop will enhance the curatorial concept, design thinking and technical practice ability of the participants in the construction of intelligent digital space, and provide new ideas for cultural heritage and innovative display.
Expected outcomes of the workshop:
Participants will master how to design and construct a virtual exhibition based on red culture at the end of the workshop, be able to effectively apply digital technologies such as VR and AR to create an immersive and interactive digital exhibition space, and submit a complete virtual exhibition design proposal.
Workshop References：
1.https://www.bilibili.com/video/BV14q4y1E7yX/?spm_id_from=333.337.search-card.all.click&vd_source=2b040f647688f53253fec69e9633b948
2.https://www.bilibili.com/video/BV1v64y1o7z4/?spm_id_from=333.337.search-card.all.click&vd_source=2b040f647688f53253fec69e9633b948
3.https://www.bilibili.com/video/BV1f14y1J7PG/?spm_id_from=333.337.search-card.all.click&vd_source=2b040f647688f53253fec69e9633b948
Enrollment Requirements
3D modeling, digital interaction tools, visual layout, video production and editing
Class platforms
Tencent Meeting
Registration link
https://bift.mike-x.com/AuS5u
本站的部分案例配图来源于网络，由于溯源困难无法取得所有案例的图片授权，在此对原图片拥有者表示歉意！我们不会贩卖案例图片获取任何利益，如侵犯到您的权益，请与我们联系！
On this website, we used some images from the internet. We didn’t manage to get permission from all the owners due to communication channels. We apologise to the owners of the pictures. These images were never used in any profitable way. Please contact us if you need to removed the images!