新理念下的新设计,传播新概念模型和新思维结构的创造性工具 /

New Design for a New Philosophy, creative tools to disseminate and transmit new conceptual models and new structures of thought

授课语言:英文 / Language: English

· 2021设计马拉松

Tutor

Francesco Galli

Professor and Researcher in Leadership and Creative thinking, IULM university Milan, Department of Business, Law, Economics and Consumption, Rector’s Delegate for Internationalization. Phd in Design Leadership from Politecnico di Milano

Language: English

Instructing Institutions and Websites

IULM University Milan

https://www.iulm.it/

Keywords

Paeadigm change, Theory meaning, Value theory translation knowledge, Determiniatic vs Probabilistic, Anomaly and contradiction , Humanism, Anthropocene, Global crisis, Future, Philosophy

Professional direction

The project aims to convey new ideas and propose them to a wide audience using innovative communication tools.

The difference is this: in the dissemination ideas already part of the cultural world are presented and they are simplified to make them accessible to a wider audience. Here we do not want to do this, we want to present ideas that are not part of the cultural world and that want to find in the public discussion a way to be taken into consideration also by the communities of experts. The idea is to build an agora, an active platform (while the passive model of the many and the diffusion of a few prevails in dissemination).

The main objective of the workshopis to create and implement innovative design thinking tools to be able to transfer new horizons of meaning as it once happened in the field of philosophy and science. The project crosses philosophy, ontology, design leadership, critical and creative thinking and media to implement a new approach, a narrative to the transfer of meaning and sense, in contrast to the traditional approach to the transfer of knowledge and innovation.

Our objectives are three:

▪ T1: describe, outline in a neutral way a new system of thought, lifestyle and behaviour, also taking inspiration from the huge and deep Chinese history and culture and identify its strengths and main reasons that hinder its understanding and acceptance in a international context.

▪ T2: Propose models of design thinking and creative leadership that can be effective; it is also a different conception of the person and of the relationship between man, media and society.

▪ T3. Implement some tools and methods that reflect the choices proposed in the previous point. In particular, it is possible to anticipate some key tools: one plus video-documentaries that address the problem in an innovative way and tools of Design Thinking, visual design and Infographics. It is possible that the two paths cross and reinforce each other. Regarding the the definition of Design Thinking like a design model used to solve complex problems employing creative vision and management but also to provoke and visualise models and future behaviours. This is why it is important to find a way to present it (through the development of appropriate media tools) to the widest possible, non-specialized, but potentially interested public.

Creative Problem Solving is the methodology with which community innovate by understanding the needs of the user and imagining the highest range of possible solutions to meet their needs, and then narrow the field until the dominant solution is found.

▪ Sprint Execution. With this type of Design Thinking we set ourselves the goal of creating and testing effective products in order to learn from customers and improve the solution. It is the methodology in which the principles of Prototyping and User Contribution are most widely used.

▪ Creative Confidence. The approach aims to create the conditions within organisations for them to be innovative and prone to change, stimulating, for example, attitudes at the basis of Design Thinking such as empathy and tolerance to risk and failure.

▪ Innovation of Meaning. It is the approach with which companies redefine the corporate vision, messages and values related to the products and services they offer: it is an interpretation of Design Thinking which aims to identify directions and strategies capable of adding value. both to the organization promoting them and to the end user

 

The Workshop intends to provide new conceptual and practical tools as well as a real case study that will allow to enter into an international discussion of crucial importance in this period. The workshop will provide tools for meaning and conceptualization of reality that pose basic questions: the nature of man, the nature of value, the evolution of society, artificial intelligence, trans-humanism.

Topic Description

Today, more than ever, the post-digital society is witnessing a strong acceleration of the evolution processes due to the pandemic and some epochal technological innovations (robotics, automation, artificial intelligence, genetic manipulation, post- globalization).

 

These processes pose challenges that cannot be reduced to information and knowledge transfer alone. It has thus become indispensable (also at the level of management and strategic thinking) to proceed with a revision of the reference framework of meaning within which the coordinates for the exchange of information and knowledge are defined.

Output results

Scenario representation, Video scenario, infographics, Flow maps, a short abstract description, a poem, a philosophy theory visualised with graphics and visual tools.

Schedule

Research Phase (0916-0919)

-Share Documents

-Assignment of Tasks (collecting cases, reviewing and organising documents)

-Review the draft E.g:

-What is Design for New Philosophy?

-What is Anomaly and contradiction? What are the Knowledge Theory?. -Are there any design effects cases misunderstanding and problems in the society?

Draft Design (0920-0922)

-What are the three problems facing modern society?

-can the New Design and New Philosophy help to understand these problems and visualise future scenarios with critical thinking?

Intermediate Review (0923)

-Submit PDF and video according to the guidance

Finalising the Design (0924-0928)

-Design plans for Knowledge-making or services -Produce related promotional videos

Final Submission(0929-0930) -Submit the Final PPT and Video

Final Review (1002)

-Report PDF and video according to the guidance

References 

What is the school of life?

指导老师

Francesco Galli,意大利米兰语言和传播自由大学商业、法律、经济和消费学系,领导与创新思维教授,研究员,国际化校长代表,意大利米兰理工大学设计领导学博士

授课语言:英文

指导院校与网站

意大利米兰语言和传播自由大学

https://www.iulm.it/

关键词

范式变化,理论意义,价值理论,翻译知识,确定性与概率性,异常和矛盾,人道主义,人类世,全球危机,未来,哲学

专业方向

此项目旨在通过创新的沟通工具向广泛的受众传递新的想法。

不同之处在于:在传播过程中,思想作为文化世界的一部分被呈现出来,他们被简化以便让更广泛的受众能够接受,但是我们不想这样做,我们想要提出一些与众不同的想法,并且想要在公众讨论中找到一种能够为专家团体所接受的方法,这个想法是建立一个集市,一个主动的平台(而在传播中盛行的是“多数人”和“少数人传播”的被动模式)

工作坊的主要目标是创造和实施创新的设计思维工具,以便能够传递新的思维视野,就好像曾经发生在哲学和科学领域内一样,该项目横跨哲学、本体论、设计领导力、批判性和创新性思维及媒体,实施一种新的方法,一种对意义传递的叙述,与传统的知识传递和创新的方式形成对比。

我们的目标有三个:

1、以中立的方式描述、概括一种新的思想体系、生活方式和行为方式,并从博大精深的中国历史和文化中汲取灵感,辨析出其优势和在国际背景下阻碍其理解和接受的主要原因。

2、提出有效的设计思维和创造性领导模式,它同样也是对人以及人、媒体、社会之间关系的概念的不同理解。

3、使用一些工具和方法来反思前一点中提出的选择。特别是,我们可以预见到一些关键的工具:一种以创新方式解决问题的视频纪录片,以及设计思维、视觉设计和信息图的工具。这两条路径有可能交叉并相互增强。关于设计思维的定义,设计思维就像一个设计模型,用于解决复杂的问题,使用创意视野和管理,但同样也会激发可视化模型和未来行为。这就是为什么找到一种方法(通过开发适当的媒体工具)将其呈现给尽可能广泛的、非专业的、但具有潜在兴趣的公众是很重要的。

创造性问题解决是一种方法,社区通过理解用户的需求和想象最大范围的可能解决方案来满足他们的需求,然后缩小领域,直到找到主导的解决方案。

▪ Sprint Execution. 通过这种类型的设计思维,我们将创造和测试有效的产品作为自己的目标,以便从客户那里学习和改进解决方案。在这种方法中,原型和用户贡献度的原则得到了最广泛的应用。

▪ 创意自信. 这种方法的目的在于从组织内部为他们创造创新和改变的条件,例如,激励他们在设计思维基础上的态度,比如说同理心和对风险与失败的宽容。

▪ 创新的意义. 它是公司重新定义他们所提供的产品和服务相关的企业愿景、信息和价值的方法:它是设计思维的一种解释,旨在确定能够增加价值的方向和战略。既针对推广他们的组织,也针对终端用户。

工作坊打算提供新的概念和实际工具以及真实的案例研究,以便在这一时期进行至关重要的国际讨论。工作坊将针对意义和概念化的现实提出的基本问题提供工具:人的本质,价值的本质,社会的进化,人工智能,跨人文主义

工作坊课题说明

今天,由于疫情以及一些划时代的技术创新(机器人、自动化、人工智能、基因工程、后全球化),后数字社会的演化进程正在比以往任何时候都要加速发展。

这些进程带来的挑战不能仅仅归纳为信息以及知识传递的结果,因此,在定义信息以及知识交换的坐标体系内,继续修正体系内的意义参考框架已成为不可或缺的部分(同样在管理以及战略思维的层面上亦是如此)。

产出结果

场景展示,视频场景,信息图,流程图,简短的抽象描述,一首诗,一套借用图形和视觉工具可视化的哲学理论

参考案例

人生学校是什么?

本站的部分案例配图来源于网络,由于溯源困难无法取得所有案例的图片授权,在此对原图片拥有者表示歉意!我们不会贩卖案例图片获取任何利益,如侵犯到您的权益,请与我们联系!

 

On this website, we used some images from the internet. We didn’t manage to get permission from all the owners due to communication channels. We apologise to the owners of the pictures. These images were never used in any profitable way. Please contact us if you need to removed the images!

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