Tutor
Ryan Slone
He is currently an Assistant Professor of Graphic Design at the University of Arkansas School of Art in the United States
Language: English
Keywords
Enneagram, Branding, Identity, Relationships, Personality Types, Collaboration, Empathy
Professional direction
Identity Design, Typography, Branding
Topic Description
The Enneagram has emerged as a powerful tool for self-discovery and understanding. It outlines nine distinct personality types that describe how one relates to self, others, and the world based on core fears and desires. With this project, you will identify your enneagram and wing types and develop a mini identity system that evokes one or more characteristics of your type.
How can we lead a graceful life as designers? To be an identity designer requires you to grasp the reality other people live in, see where they are coming from, their filters, their points of view, and then speak directly to that. Whether you are designing for a business, organization, person, or cause, understanding their underlying motivations and individual traits is an essential first step in the identity design process.
We are using the Enneagram as a form of base understanding for this project, but distinguishing characteristics and exploring how to express them visually (whether literally or conceptually) is the heart of identity design. The popularity of Enneagram amongst the top tech CEOs of today reflects its value as a powerful tool for leaders and teams. Ultimately, when we understand ourselves and our people better, we can lead in a more effective way. By nderstanding one another’s Enneagram type we have the keys to unlock our core motivators, strengthen working relationships, and drive towards a shared vision of success. These are keys to living a more fulfilling life.
Output results
One fully developed mark / wordmark that visually expresses your enneagram type, and a branded presentation (minimum 6 slides) that presents your mark and integrates a corresponding color palette, type choice, and overall visual language into the presentation design
Schedule
INTRODUCTION
SEPT 19 | 8:00—9:00 PM CST (9:00—10:00 AM BEIJING TIME SEPT 20)
- Project Brief
- Case Studies
- Helpful Links
FIRST DRAFT DESIGN CRITIQUE
SEPT 26 | 8:00—9:00 PM CST (9:00—10:00 AM BEIJING TIME SEPT 27)
- First critique via Miro
SECOND DRAFT DESIGN CRITIQUE
SEPT 28 | 8:00—9:00 PM CST (9:00—10:00 AM BEIJING TIME SEPT 29)
- Second critique via Miro
FINAL PRESENTATIONS
SEPT 30 | 8:00—9:00 PM CST (9:00—10:00 AM BEIJING TIME OCT 1)
- Final presentations
References
https://www.enneagraminstitute.com/how-the-enneagram-system-works
https://www.narrativeenneagram.org/tour-the-nine-types/
https://www.yourenneagramcoach.com/
https://www.eclecticenergies.com/enneagram/test
Registration link
指导老师
他目前是美国阿肯色大学艺术学院的平面设计助理教授
授课语言：英文
指导院校与网站
阿肯色大学艺术学院
https://art.uark.edu/
关键词
九型人格，品牌，身份，关系，人格类型，合作，同理心
专业方向
形象设计，字体设计，品牌设计
工作坊课题说明
九型人格已经成为自我发现和理解的有力工具。它概述了九种不同的人格类型，描述了一个人如何在核心恐惧和欲望的基础上与自我、他人和世界发生关系。通过这个项目，你将确定你的九型人格类型和翼型，并开发一个迷你身份系统，唤起你的类型的一个或多个特征。
作为设计师，我们如何才能过上优雅的生活？要成为一个身份设计师，需要你掌握其他人生活的现实，看到他们来自哪里，他们的过滤器，他们的观点，然后直接与之对话。无论你是为企业、组织、个人或事业设计，了解他们的潜在动机和个人特征是身份设计过程中必不可少的第一步。
在这个项目中，我们使用九型人格作为基础理解的形式，但是区分特征并探索如何在视觉上表达它们（无论是字面的还是概念的）是身份设计的核心。九型人格在当今顶级科技CEO中的普及反映了它作为领导者和团队的强大工具的价值。归根结底，当我们更好地了解自己和我们的员工时，我们就能以更有效的方式进行领导。通过了解彼此的九型人格类型，我们就有了开启核心动机的钥匙，加强工作关系，并推动实现共同的成功愿景。这些都是过上更充实生活的关键。
产出结果
一个充分发展的标志/文字标志，直观地表达你的九宫格类型，以及一个品牌演示（至少6张幻灯片），展示你的标志，并将相应的调色板、类型选择和整体视觉语言融入演示设计
参考案例
https://www.enneagraminstitute.com/how-the-enneagram-system-works
https://www.narrativeenneagram.org/tour-the-nine-types/
https://www.yourenneagramcoach.com/
https://www.eclecticenergies.com/enneagram/test
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